Get Found on Google. Get Named by AI.
SEO builds your foundation. GEO gets you recommended by AI. Colab does both, so your business shows up wherever your customers look.
Your Foundation in Search.
Your Edge in AI.
Search has changed. People still Google, but more and more they ask AI tools like ChatGPT, Gemini and Copilot to find and recommend businesses. Showing up now means doing two things well. A strong SEO foundation that search engines and AI both read first, and the authority that decides who AI actually names.
We build both. Foundation SEO gets your site technically sound, fast and findable. GEO, generative engine optimisation, builds the authority and presence that gets you recommended in AI answers. One without the other leaves visibility on the table. Together they put you ahead of competitors who have not started.
Foundation SEO
Technical health, site speed and clean structure. The groundwork that search engines and AI both read first, and the difference between being findable and being invisible.
On-page & Content SEO
Keyword strategy, optimised pages and content that answers what your customers actually search. Built to rank, and to be understood by the tools doing the recommending.
Authority & Reputation
Reviews, listings, citations and the signals that build trust across the whole web. This is what lifts you in Google, and what AI weighs when it decides who to name.
Generative Engine Optimisation (GEO)
The new layer. We get your business surfaced and recommended by ChatGPT, Gemini and AI Overviews, while most of your competitors do not yet know it is possible.
Why use our insights marketing services?
Be Found
Rank on Google and get surfaced by AI, so customers find you where ever they search.
Be Chosen
Be the business AI recommends and customers pick, not just one of the results.
Be Seen
Show up consistently across Google, AI answers and the wider web, not just once.
Be Conversion-Ready
Turn that visibility into enquiries, with pages built to convert the traffic they earn.
INFO HUB
Advice You Can Put to Work
Confused by marketing and branding terms? You’re not alone.
This blog shares practical explanations of the strategies, ideas, and tools that matter - helping you make sense of it all and how it applies to your business.
Can Insights-Led Marketing Grow Your Business?
Insights-Led Marketing uses data, audience insights, and market knowledge to guide every move. It’s more than a plan - it’s a custom blueprint for your business.
What’s right for you?
Colab Marketing began with a simple goal: help businesses grow and connect with their customers.
If you’re looking for a marketing team that cares about your results, let’s talk about your goals.
